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The Marketing Technologist

Jess Ostroff on Being a Virtual Assistant

By Nate Riggs on December 12, 2010 |


About two months ago, I finally made the decision to hire a virtual assistant to help manage the workload at Social Business Strategies. This includes all kinds of client stuff, more and more travel, professional speaking events and loads more on a daily basis.

One of the most important things I've learned about being a solo entrepreneur is that it's a lot tougher than it looks. When you are the sole person responsible for getting business in and out of the door, you start to realize very quickly how valuable time actually is.

That's why I'm ecstatic to introduce you to Jess Ostroff, my VA. She's already making a HUGE impact on how my business runs and how efficiently everything flows.

Here's Jess on her background, as well as some tips you might consider if you are thinking about hiring a VA of your own...

Having trouble seeing the video? You can watch it here too.

What's your take on using virtual assistants? Do you use one today? Why or why not?

Strategy Marketing

Nate Riggs

Written by Nate Riggs

Nate Riggs is the Founder and CEO of NR Media Group. A seasoned inbound marketing strategist, he’s helped a wide range of brands adopt new ideas and technologies that have evolved their marketing programs to meet a new generation of internet-savvy consumers. Nate has delivered presentations at hundreds of industry conferences and regularly contributes to major business publications such as the Wall Street Journal, Harvard Business Review, USA Today, Chief Content Officer magazine and many others. On the side, Nate teaches on the marketing faculty at the Ohio University College of Business. He is an active board member of OU’s Professional Marketing Advisory Board. Nate makes his home in the tiny Columbus suburb of Bexley, Ohio with his wonderful wife, three amazing boys, two old dogs and a cat that is convinced he is human.