Quiet Brainwork

With more than 68 million Gen Z-ers entering college for the first time over the next 15 years, colleges and universities will be forced to adapt their traditional marketing practices to what works best for this internet-saavy generation.

Last week, I had the pleasure of spending a few days in the beautiful Palm Springs, California for the annual Converge 2017. Now, I don't know about you, but getting to enjoy a few days of 70 degree weather and sunshine is truly special when you're...