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Meet the October Columbus HUG Presenters: Tim Farrel & Erica Malone

By Nate Riggs on October 15, 2015 in HubSpot, Marketing

On this month's Columbus HUG webcast, we are proud to feature Tim Farrel and Erica Malone of Conrad Phillips Vutech. Their presentation will demonstrate how their agency works to design and launch content offers for themselves and their clients that...

Content Marketing VS Inbound Marketing: Comparing Origins

By Nate Riggs on October 05, 2015 in Content Marketing, Marketing

As a marketer or business owner, you're tasked with understanding a variety of marketing approaches and techniques and determining which can and will apply in your business.

Since the late 2000's, two compelling schools of thought have gained...

Should My Staff Complete The Inbound Marketing Certification?

By Nate Riggs on September 28, 2015 in Marketing

If you follow my updates on Twitter, you probably know that I teach a course at Ohio University on Thursday nights that I call Inbound Habits.

Teaching the course allows me to experiment with various techniques that we then adapt for training our...