The Inbound Method

An inbound marketing resource for evolving brands

View all posts

SRP #040: Sean Kennedy on Rotisserie Chicken and Credit Card Security

Nate Riggs
Nate Riggs / May 16, 2014

talk-radio-for-restaurantsHave you ever eaten at a restaurant and left your copy of the receipt on the table? If so, you could be playing a risky game with your credit card security.

Javelin Strategy and Research recently found in their annual survey of identity theft victims, that approximately 13.1 million U.S. adults were hit by Identity theft in 2013, an increase of 500,000 victims from 2012.

credit card security @cowboychicken

Sean KennedySean KennedySean KennedyIn episode #040 of the Social Restaurant Podcast, I welcome Sean Kennedy, President of Cowboy Chicken, a system named by Forbes as one of 5 Little Restaurant Chains to Buy Into in 2012.

Sean KennedySean and his team take their customers' trust and security very seriously and have come up with some ways to attack the problem of identity theft and credit card security head on. They are also breaking just about every norm when it comes to serving southern chicken.

Go ahead, turn up the speakers, click play and listening to episode #040 of the Social Restaurant Podcast.

What You'll Learn During the Interview

  • How you can turn a single restaurant location in to a successful franchise
  • Cowboy Chicken's franchise plan for expansion
  • Strategies to differentiate yourself in a crowded segment, such as chicken
  • Cowboy Chicken's response to recent security breaches and credit card security
  • Why Cowboy Chicken's customers keep coming back

Please Support Our Sponsors

The Social Restaurant Podcast is made possible through the support of Netbase Solutions. Please show them your support!

Do you understand how social media analytics can help your executive team make better marketing and operational decisions? Learn how in a LIVE webinar from Netbase and
Arby’s social media manager Josh Martin on May 28th at 10AM PST / 1PM EST. Josh is the man behind the now infamous Grammy’s tweet to Pharrell Williams that won his brand all kinds of attention on social media. Learn more at

Listen Now

[Tweet ""It's one chicken at a time, and one guest at a time." - @cowboychicken President Sean Kennedy"]

Leave Us a Voicemail

Did something from the show strike a chord with you?

Go ahead and use our Speakpipe widget to leave the producers a voicemail with your comments! We'll try to feature it on next week's show!

Additional Show Resources and Notes

credit card securityIn this week's restaurant news, Sara and I discuss a Technomics article on fast casual's beverage trends. Have you tried a new non-alcoholic beverage at a fast causal lately? Cowboy Chicken is keeping up with this trend, with their latest Blackberry Tea.

As a reminder, we will at the National Restaurant Association Show in Chicago this weekend, and we would love to see you there. Interested in being on a member of our live audience? Contact me at

credit card security Are you interested in protecting your customers from identity theft? Learn more about Cowboy Chicken's partnership with ANX.

Sean's leadership helped make the franchise one of the 5 Hot Little Restaurant Chains to Buy Into by Forbes in 2012.

Like Us On Facebook

If you like what you are listening to on the Social Restaurant Podcast, why not head over to our official SRP Facebook page and like is there too.

social restaurant podcast facebookOur Facebook fans will get continuously receive special insider tips, show supplemental materials and the chance to have back channel conversations with Nate, show guests and content sponsors.

Like SRP on Facebook >>

Tagged With: Podcast