According to statista.com, there are now about 50,000 stores that are considered to be part of the US coffee and snack shop industry. These stores combine for a total revenue of over 27 billion dollars.
According to Forrester Research, 70% of organizational change management initiatives fail. That means 2 out of 3 attempts at change, whether that change constitutes a new systematic process or a new organizational structure, do not work out. But is...
According to EventTrack 2014, a report published by the Event Marketing Institute, event marketing is one of the world's fastest growing forms of marketing.
While events and trade shows are not new concepts in the marketing realm, changing...
