"In five years, marketing and sales will no longer exist."
This statement was the focal point of this year's State of Inbound Report, which argued that with the progression of technology and how customers are getting their information, marketing and...
It seems like every new year is projected to be "the year of video". Let's face it. Can we just admit that the ways consumers digest content has changed forever? I mean, that's why content marketing has become it's own industry. Consider our...
Creating, implementing, and learning from buyer personas is one of the most if not the most important cornerstones in the inbound methodology—and it is one of the most commonly overlooked or ignored for a majority of companies.
We have seen this to...
