At the age of 45, Dan was introduced to the sport of triathlon and fell in love. In his own words, “As soon as I did my first triathlon I thought 'wow, what a wonderful sport'”.
Dan has years of experience in manufacturing products and after spending a lot of time working on reducing friction on Formula race cars, he had a deep understanding of aerodynamics and speed optimization. It was only natural for him to start looking at the design of triathlon bikes and how they could be improved.
According to Dan, the goal with Premier Bike was to "build a bike that was at the very pinnacle of our sport; the highest quality components, best engineering, best geometry, something I had always wanted, but at a cost that somebody could afford that maybe wasn’t a sponsored athlete". And that's exactly what they did.
Premier Bike products are designed with the athlete in mind and the bikes come equipped with the best components (hydration stations, bars, tires, etc) to prevent adding additional costs to a product that is stuck in an industry that is set up to be expensive. These machines are made to be the perfect triathlon bikes for beginners and pros alike.
Not only have Dan and Premier Bike created a price-conscious bike that performs just as well as others on the market, but they've done so because of their love of the sport. Dan wanted to give back to something that has given so much to him and the other team members at Premier Bike. Anyone who purchases one of their bikes is included in their Sponsored Athlete Program without having to make it to the podium.
To learn more about the inspiration and creation of Premier Bike's superbikes and about Dan's commitment to the sport, be sure to listen to his episode below.
If you're interested in reaching out to Dan, you can contact him through the Premier Bike website or their Facebook page.
Triathlon Bizcast is the very first triathlon podcast that brings you real stories from today's top endurance sports business owners who are working to grow the sport of triathlon.
Each week our goal is to bring you stories, expertise, and experiences from today’s top business owners in the triathlon industry. Our interviews will run about 20-30 minutes in length – the perfect length for your training runs, short hit rides or even your daily commute to the office.
Founded in 1988, HFP Racing has been growing the reach of triathlon by serving families in the multisport community for more than 25 years. The Fit Family Series is America’s longest running multisport series, and features seven summer weekend events that offer a Kidz Triathlon & Duathlon on Saturday followed by a mini, sprint & Olympic distance triathlon and duathlon on Sunday.